SCIENCE IN SPORT

Sector: Retail

Discipline: Corporate positioning, investor relations, media relations

BRIEF

To enhance Science in Sport’s corporate profile and increase coverage in the business and investor press.

PROJECT OUTCOME

Innovators and leaders in developing sport nutrition products for the elite sporting community, Science in Sport wanted to see a similarly impactful, energetic approach to communications. Since our appointment in July 2016, SiS’ share price has performed exceptionally well, having increased by c.50% (January 2017).

With sports nutrition products endorsed by professional athletes such as Chris Hoy and Mark Cavendish, and working in partnership with Liverpool FC, Team Sky and USA Cycling, to name a few, Science in Sport has a compelling story to tell and it has featured in The Mail on Sunday, The Telegraph, City A.M., the Times and Manchester Evening News. The company is expected to receive further recognition as the business is positioned for growth in a sector with significant market potential.

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